Local Is Relative

I was sitting at my desk one quiet afternoon, working on some lettering, when my phone (and alarmingly, computer, simultaneously—I haven’t figured out all these new i-thingies yet) rang. It was a farmer calling from Israel, not generally the type of call I receive on a Tuesday afternoon. He had seen my drawings in the New Farmer’s Almanac and wanted me to draw the logo for his new enterprise: setting up urban farms in people’s backyards, empowering them to grow their … Read More

Food

I love a good kohlrabi. I am equally content immersing myself in its contours and characteristics, exploring its earthiness while rendering its charmingly lumpy shape, as I am chopping it up to roast with some fellow roots veggies (particularly excellent with curry powder). I know I am very much not alone in my obsession with food and cooking, as any quick trip to the blogosphere or Pinterest will indicate. Food is one of those universally uniting forces, which is part … Read More

So you think you don’t need a logo?

…Design is important. Congratulations on starting your business! Your product or service may be excellent and innovative, but the only way for anyone to discover it is if something unique first catches their eye. You know your product or service is excellent: represent it well and show pride in your business! It is essential to have you “look” determined right from the start of your new venture. Too many small businesses decide design work is inaccessible and unaffordable, not meant for … Read More